If you don’t want me to reply do not email me


One of life’s little annoyances are the no-reply email addresses vendors like to use to send their communications. When you are writing to me to ell me about a change you’ve made or about a problem with my order I might want to know more. So why, oh why, do you send me an email from an account that no one is monitoring?

For some, myself amongst them, the act of writing is a sacred privilege granted when one forms a bond with another. That bond is permission to communicate, collaborate and achieve common goals. No-reply email addresses are the corporate equivalent of “talk to the hand”, with the same disrespect and dismissiveness. This takes rude to a new level because it is the act of a mindless system programmed by, one assumes, someone whose grandmother was not consulted on the matter of manners.

If you are responsible for an automated system that sends out no-reply responses, please don’t. If your customers, clients, employees, vendors, partners, friends and neighbors do you the courtesy of replying, don’t you think you should read what they have to say?

Or just talk to your grandma and she what she thinks.

About Kevin

In the past year Kevin has spoken at 20 conferences and seminars on a range of leading IT topics, including methodologies, business analysis, quality assurance techniques, governance, open source issues, tool interoperability, release management, DevOps, Agile, ITIL, from the mainframe to distributed platforms to the web, mobile, wearable and embedded systems. He is a much sought after speaker, recognized around the world for his provocative and entertaining style. Kevin is a 40 year industry veteran, holder of three technology patents and today is VP of Worldwide Marketing and Chief Evangelist at leading Application Development and Deployment vendor Serena Software. In the past decade he has been crossing the globe and has met with over 4,000 people. At Serena he works closely with industry analysts, the press, customers, partners and employees to exchange ideas about industry direction and business issues. He was born and educated in the UK and lives and works in the Bay Area, California.
This entry was posted in Business and Technology, Personal experiences, Personal growth. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s